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How to: Finding Your Brand Voice | Sprk'd Blog

How does your brand come across in its communications? Are you using a voice that’s true to the brand’s identity and values? Are you choosing the...

Branding Business Tips 04/25/2018

Why Customers Buy From You: Why Your Mission Statement Matters

What is your company’s mission statement?

Business Tips 07/3/2017

Makie Your Business More Approachable | Sprk'd Blog

A great way to attract more customers is by making your business more approachable. By humanizing your business, you’ll be able to create...

Business Tips 04/28/2017

How to: Find Your Niche Market | Sprk'd Blog

Do you want your new business idea to be an absolute hit? Do you want to watch your customer base and revenue grow like Jack and his unstoppable...

How To Find Ideal Customer Personas

Multitasking is a Productivity Killer: Use Time Blocking

The Hidden Cost of Context Switching

Infographic: Employee vs. Independent Contractor

Whether you’re hiring full-time staff or freelancers, you need to know how to classify workers to the satisfaction of the IRS – or possibly pay for...

How to Make Your Employees Really Care About Their Jobs

Everyone has worked with somebody who spends most of their day taking any opportunity to complain about their job - the kind of person who acts like...

7 Ways to Create a Memorable Business Presentation

No one wants to create a boring presentation. Nothing’s worse than sitting through a long conference where all of the speakers blend together into a...

How to: Choosing A Content Marketing Vendor

Choosing a digital marketing vendor can be a hand-wrenching experience. You're business' reputation and budget is on the line, not to mention your...

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Marketing Tips

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How to repurpose marketing content: 11 ways to refresh your ideas

Writing and optimizing kickass content is tough. You have to come up with a creative idea, do the research, polish the prose, then promote it on...

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14 best practices for creating effective calls-to-action

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The state of B2B content marketing

MarketingProfs and the Content Marketing Institute released The State of B2B Content Marketing in North America. The report reveals insights into how...

2018 Social Media Image Sizes | Sprk'd Blog

Editor's Note: This post was originally published in January 2016. It has since been updated to reflect updated standards. Keeping up with the...

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