Pinning for business gets real
Finally that moment all of us professional pinners have been waiting for... business accounts! It's great to see Pinetrest, the rapidly growing social channel, adapt to the demands of its audience. In the future, our hope is to also see some form of analytics integrated into the service soon so we can rely less on outside sources. But... one step at a time!
We're looking forward to converting our account and learning more about how this will impact businesses both large and small.
What do you think of this news? Will you convert your account? Let us know in the comments below.
Steps to convert your account from the Pinterest blog:
Signing up on our business site allows you to specify your business name (instead of first name and last name) and go through an optimized new user flow to help you:
- Verify your website. The verification badge helps people identify high-quality sources of content and more easily find the business they want in search results.
- Add new buttons and widgets. Integrate the Pin It button, Follow button, Profile widget, or Board widget to get more engagement from pinners and traffic back your site.
- Access to upcoming features. Receive updates on future products and services that will provide more powerful ways of reaching and understanding your audience on Pinterest.
Additional information can be found on the Pinterest support section.